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The Ethnography Studio brings together ethnographers from a broad array of disciplines and approaches–from arts to engineering, anthropology to education, computer science to sociology–who are experimenting with ways of understanding complex social phenomena, of small and large scales, while embracing the uncertainty and ambiguities that ethnographic research affords for creative thinking....
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What about Ethnographic Research and Service Design Training? Your innovation and product teams will collaborate with “Ethnogram Eğitim” in a series of training workshops to learn how to apply ethnography to your business. You will learn how to gather real, actionable information on your target market and develop new customer experiences based on Design Thinking methodology. In order to help...
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Intuitive, in-the-moment, Mobile Ethnography App & Diary Study Tool for in-context, remote Qualitative Research, UX Diary Studies & Digital Ethnographic Research. We provide Researchers, Designers, Insights Teams and Brands with an agile, Mobile Ethnography platform that supports their Online...
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Where anthropology and customer research intersect. Learn more about how we can help you understand the customer journey. I wanted to thank you for the work you did on the Patient Ethnographic research. The output that you delivered far exceeded my expectations. The insights that you captured...
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A team of award winning ethnographic researchers, anthropologists and semioticians. We operate within the research agency, Ipsos, a global network of excellence. We specialise in ethnography for understanding culture, consumer insight, and strategy. Researching the future of mobility Disruption...
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Our organisation – Ethnography and Education (E&E) – is committed to understanding the nature of people’s educational lives – teachers, pupils, students, supports staff and managers. We carry out research using ethnography methodology that prioritises the perspectives of people’s lives. This website provides an archive of information concerning this international area and a home for those...
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The Ethnography Lab promotes ethnographic research methods and practice in the university and outside academia. Arranged in interest groups, the Lab explores the craft and impact of ethnography in the contemporary world. The Lab offers a regular speaker series, acts as a resource centre to the university community, and as a link to the outside world via consulting, community activism, and so...
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Ethnography is an increasingly important research method in the private sector, yet ethnographic literature continues to focus on an academic audience. Sam Ladner fills the gap by advancing rigorous ethnographic practice that is tailored to corporate settings where colleagues are not steeped in social theory, research time lines may be days rather than months or years, and research sponsors...
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Recently we have seen how Artificial Intelligence and Machine Learning can amaze us with seemingly impossible results like AlphaGo. We also see how machines can generate fear with perceived “machine-like” reasoning, logic and coldness, generating potentially destructive outcomes with a lack of humanity in decision making. An example of the latter that has become popular is how self driving cars...
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Among other quality research conferences, potential JEQR authors are encouraged to first present their papers at the Ethnographic & Qualitative Research Conference. EQRC began at the University of Massachusetts (Amherst), moving to Teachers College, Columbia University in New York City. Subsequent sponsors included Duquesne University (Pittsburgh), State University of New York (Albany), and...
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We use innovative qualitative and ethnographic research methodologies to open dialogues that transform how organizations reach and understand their customers. Our research brings clients closer to their customers by going where they live, work, and play. We uncover opportunities to develop new products, expand brand relationships, and craft communications that are in touch with customers’...
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Digital transformation in a local authority: A conversation with Paul Brewer, Director for Digital & Resources at Adur and Worthing Councils. User experience research - We carry out ethnographic research to inform product, service and policy development User experience research. A conversation with Rachel Murphy-Cooper, Chief Technology Officer at The Nursing & Midwifery Council. Ethnography of...
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12
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