Ethnographic Research Sites

Qualitative market research to help you understand your customer’s perspective. Qualitative market research methods include ethnographic market research, focus groups, online market research and in-depth interviews. Thoughtful design. Richer insights. Smarter business decisions. This formula consistently adds up to fresh and penetrating insights for the nations' biggest brands. That's what we...

We use ethnographic research and other qualitative consumer research methods to help you learn more about your customers. Learn how ethnography can help your business…. We conduct in-depth, qualitative consumer research for clients who need a deeper understanding of their key market segments’ experiences and interests so they can create innovative products, services and messages that will...

In the past year, Context employed over 125 cultural anthropologists around the world in jobs that utilized their ethnographic skills. Context Research jobs are multifaceted, interesting and explore a wide range of topics and issues. Recent studies have included: women's attitudes about the outdoors; an exploration of the role of interactive media in American households; an ethnography of wine...

Fieldwork can help you conduct quality market research with the appropriate methodologies and expert respondents. We have 15 state-of-the art facilities across the US, a multi-market project management team that covers the globe, and recruiting capabilities for any type of project in any location. We offer solutions and support for online research, ethnographic research, usability research,...

We use innovative qualitative and ethnographic research methodologies to open dialogues that transform how organizations reach and understand their customers. Our research brings clients closer to their customers by going where they live, work, and play. We uncover opportunities to develop new products, expand brand relationships, and craft communications that are in touch with customers’...

The central goal of my research is to identify and address the social and cultural causes of racial inequities in health. My work is grounded in a biocultural approach to health and human development, drawing on methods from the social and biological sciences. My current primary project focuses on the health effects of racism among African Americans in Tallahassee, FL. Using a community-based...

I am a mature student having had successful and eventful careers in social work, social housing and community health, including running my own business for 10 years. I am undertaking my PhD at Durham University, full time, in narrative research, at the School of Applied Social Sciences. Part of my project is the use of a participatory research approach, combining an autobiographical...

The Ethnography Lab promotes ethnographic research methods and practice in the university and outside academia. Arranged in interest groups, the Lab explores the craft and impact of ethnography in the contemporary world. The Lab offers a regular speaker series, acts as a resource centre to the university community, and as a link to the outside world via consulting, community activism, and so...

Altitude is a human centered design and product innovation firm from Accenture that creates and develops products and experiences to grow your business. “Altitude adjusted and adapted to our organization, the company culture, and our needs. There isn’t a textbook formula for doing that. It’s hard, but it’s the key to ensuring successful innovation.” Mike Gifford, WIMM. You don’t just need great...